There are over 10,000 clinics in the US today operating under a new model called DIRECT PRIMARY CARE (DPC). It's called DIRECT because patients usually pay a monthly or yearly fee for better service and easy access to Primary Care Physicians (PCP). DPC aims to cut the red tape health insurance imposes on the industry. The model is gaining traction, making DPC more popular because of its quid-pro-quo idea of providing efficient solutions for physicians and patients.
Doctors operating with this model care for a fraction of the patients a regular PCP manages through the health insurance model, allowing them more time to invest in the quality of care and service experience. Meanwhile, patients get faster access to medical services, more time with their physicians, and personalized care.